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TOKYO ZOO PROJECT

TheFWA 3 Sep 2010, 1:44 am CEST

TOKYO ZOO is to create the big zoo with GPS Art, which is drawn by using bicycle PND. "What animal to draw" can be applied by Twitter. Also how the animal to be illustrated is updated by Twitter on a real-time basis

B__REEL:

Twitter / B__REEL 3 Sep 2010, 12:25 am CEST

We are looking for a digital producer, a champion of creating ways to produce great work. in L.A that is. http://bit.ly/aiHMQZ

Nike: Air Show

Ads of the World 2 Sep 2010, 11:05 pm CEST

Advertising Agency: +Castro, Argentina Innovation Director: Nicolás Pimentel General producer: Pedro Saleh Producer: Sonia Caputo / Sake Technical producer: Mariano Gawron / Sake Account director: Alejandro Gowland / BBDO Account Executive: Nicolás Ibañez, Celina Pla / BBDO Executive Creative Director: Ramiro Rodríguez Cohen, Rodrigo Grau / BBDO Interactive creative director: Fernando Barbella / BBDO Interactive and physical development: Estado Lateral Media Lab Industrial design: Estudio Sarra

Miller Lite: Man Up

Ads of the World 2 Sep 2010, 10:52 pm CEST

Advertising Agency: Draftfcb Chicago, USA General Creative Director: Chuck Rudnick Art Director: Matt Dalin & Roy Ellis Copywriter: Brigg Bloomquist Retoucher: Karyn Bieneman Print Producer: Marybeth Oskin Published: August 2010

Fiat: Wales

Ads of the World 2 Sep 2010, 10:49 pm CEST

Find your way everywhere in the world. Updated GPS maps on http://fiatgroup.navigation.com Fiat

Advertising Agency: Marcel, Paris, France Creative Directors: Anne de Maupeou, Frederic Témin Copywriter: Gaëtan du Peloux Art Director: Youri Guerassimov Illustrator: Youri Guerassimov Art Buyer: Jean-Eric Le Coniac

Fiat: Lebanon

Ads of the World 2 Sep 2010, 10:49 pm CEST

Find your way everywhere in the world. Updated GPS maps on http://fiatgroup.navigation.com Fiat

Fiat: India

Ads of the World 2 Sep 2010, 10:49 pm CEST

Find your way everywhere in the world. Updated GPS maps on http://fiatgroup.navigation.com Fiat

Fiat: Ecuador

Ads of the World 2 Sep 2010, 10:48 pm CEST

Find your way everywhere in the world. Updated GPS maps on http://fiatgroup.navigation.com Fiat

Fiat: Canada

Ads of the World 2 Sep 2010, 10:48 pm CEST

Find your way everywhere in the world. Updated GPS maps on http://fiatgroup.navigation.com Fiat

Fiat: South Korea

Ads of the World 2 Sep 2010, 10:48 pm CEST

Find your way everywhere in the world. Updated GPS maps on http://fiatgroup.navigation.com Fiat

GGB (Grupo Gay da Bahia): Pink

Ads of the World 2 Sep 2010, 10:28 pm CEST

It's possible continue this history. Adoption is also gay rights.

Advertising Agency: Leiaute Propaganda, Salvador, Brazil Art Directors: Davi Voss, Victor Azevedo Copywriter: Cauê Lopes Published: September 2010

GGB (Grupo Gay da Bahia): Blue

Ads of the World 2 Sep 2010, 10:28 pm CEST

It's possible continue this history. Adoption is also gay rights.

Advertising Agency: Leiaute Propaganda, Salvador, Brazil Art Directors: Davi Voss, Victor Azevedo Copywriter: Cauê Lopes Published: September 2010

B__REEL:

Twitter / B__REEL 2 Sep 2010, 10:21 pm CEST

Inside piece on #thewildernessdowntown in Creativity http://j.mp/aQ1pDK

City of Toronto: Recycle your unwanted electronics

Ads of the World 2 Sep 2010, 9:56 pm CEST

Advertising Agency: Publicis Toronto, Toronto, Canada Executive Creative Director: Duncan Bruce Creative Director / Writer: Pat Pirisi Art Director: Kenneth Fothergill Agency Producer: Siobhan Quinn Production Company: Spy Films Director: Trevor Cornish Director of Photography: Simon Shohet Exec Producer: Peter Oad Post Production: Rooster Editor: Dave De Carlo Music: Pirate Toronto Published: August 2010

Lanvin for H&M

LIMITEDHYPE 2 Sep 2010, 9:54 pm CEST

The likes of Karl Lagerfeld, Stella McCartney, and Comme des Garçons have already done it. Now comes the time for Paris-based Lanvin to collaborate with clothing giant H&M. Lanvin for H&M, designed by Lanvin’s artistic director Alber Elbaz and menswear designer Lucas Ossendrijver, will bring a modern luxurious feel to the masses, with cut, tailoring and a focus on details as the central theme to what may be a very surprising collection. No doubt, the results will have that Parisian elegance so recognizable with the French brand, but what we love is that Elbaz’s take on the collaboration, as explained in the video above, is the idea that this is taking H&M into luxury, rather than Lanvin to the public. We will just have to wait until November 2 to see whether or not this collection is worth all the buzz it’s getting. The Lanvin for H&M collection will be revealed to the world through a special film, launched on November 2 at www.HM.com.

Subservient hunter hawks Tipp-Ex white-out

AdFreak 2 Sep 2010, 8:50 pm CEST

Leave to a brand of ink-correction fluid to create the most entertaining YouTube campaign since the Old Spice response videos. The clip below, for Tipp-Ex, with a hunter who encounters a bear at his campsite, sets in motion a whole interactive choose-your-own-adventure game where you decide what the hunter should do to the bear by typing directions into a field about the video. (The hunter uses Tipp-Ex to erase the word "shoots" and asks you for replacements.) It's basically Subservient Chicken all over again, but with a YouTube spin. Here are some suggestions for commands, offered up by the peanut gallery: dances with, sings with, talks to, hugs, draws, fights, doesn't shoot, is shot by, loves, kisses, fucks, pisses with, sleeps with, eats, watches TV with, swims with, plays with, shakes hand with, buys, takes a photo of, fishes with, drinks with, rides, plays football with, spanks, farts, is cooked by, breakdances with, cuts, does nothing with, high fives, smokes with, moonwalks with, washes, jumps with, tickles, shows his ass to, seduces. Done by a French agency called Buzzman, according to Adverblog. Via Copyranter.

Quaker is a morning person in Juniper's ads

AdFreak 2 Sep 2010, 7:53 pm CEST

Quaker Oats makes morning sound almost palatable in its new "Wake Up" spot from Juniper Park in Toronto. And after some rudimentary fact checking, both the Apollo 11 moon landing and the first successful ascent of Mount Everest occurred in the morning (Eastern time and local time, respectively), so I supposed their spiel about morning being amazing has some truth behind it. Doesn't mean I'm giving up my nocturnal writer's schedule anytime soon, but it was nice of them to try. Quaker oatmeal still tastes good at 1 in the afternoon, by the way. Via AgencySpy.

Smoking likened to being eaten by zombies

AdFreak 2 Sep 2010, 6:50 pm CEST

Zombies are everywhere, it seems, even in American Legacy's latest "Truth" commercials. Timed to the launch of The Real World's 24th season (Jesus!) on MTV, we get Zombieville, a Real World parody with young people on a reality show tormented by the undead. And for a change, it's not each other. The trailer is below; see the first two episodes after the jump. This all sounds miserably convoluted and overly high-concept, but the episodes so far are decent—a mix of goofy gore and thankfully minimal anti-smoking rhetoric. (Smoking and zombies both kill you, is the basic premise.) Any campaign where a snotty geek get his heads torn off is aces with me. If only this crew had cigarette lighters, they could set the zombies ablaze. Instead, these goody-goods have plump, healthy, flavorful lungs for those monsters to munch on. The spots will air in breaks during the MTV show this fall. Arnold helped with story lines, but the spots were produced by in-house MTV.

Tipp-Ex: A Hunter Shoots a Bear

Ads of the World 2 Sep 2010, 5:26 pm CEST

Advertising Agency: Torke, Lisbon, Portugal

Volkswagen: The Moose is loose

Ads of the World 2 Sep 2010, 5:15 pm CEST

Adaptive lights from Volkswagen. Be ahead of dangers.

Advertising Agency: TRY, Oslo, Norway Creative Director: Petter Bryde, Thorbjørn Ruud Art Director: Thorbjørn Ruud Copywriter: Petter Bryde CGI: Thomas Bråten, Ole Jakob Skattum Bø Photographer: Sigve Aspelund Published: August 2010